Scene75 Entertainment Center opened its first Pittsburgh location, offering games, attractions, food and fun for all ages. The organization turned to Havas PR to generate excitement and media coverage around the grand opening event.
To place the Global Climate Action Summit, held in September 2018 in San Francisco, at the forefront of the global conversation on climate change, Havas PR needed to identify those on the climate frontline to mobilize diverse communities, spark interest in the Summit and provide essential information about the goals of the event.
When we began our work as U.S. PR firm for Colliers International in 2015, we recognized that it was an established leader in global real estate, but its coverage didn’t reflect that. Our mission was—and continues to be—to position Colliers as the most recognized brand in commercial real estate in the United States by leveraging their executive leadership and experts.
In response to the shopping season that begins with Black Friday and Cyber Monday, the 92nd Street Y (92Y), in partnership with the United Nations Foundation, launched #GivingTuesday in 2012. The one-day event kicks off the holiday giving season as a global day dedicated to charitable giving on the Tuesday after Thanksgiving.
Headquartered in France, Sodexo wasn’t particularly well known in the U.S., where it’s been inaccurately perceived as just a foodservice/catering company. The company’s positioning as a leader in Quality of Life services in the workplace needed to be explained to audiences in a way they could relate to and find newsworthy.
After learning that only about 10 percent of gout sufferers were getting the care they needed, the Gout & Uric Acid Education Society (GUAES) charged Havas PR with developing and executing an unbranded awareness campaign to help.